PMI: Evolving to deliver on our purpose

Headquartered in Stamford, Connecticut and listed on the New York Stock Exchange (NYSE: PM), at PMI, we are building our future on replacing cigarettes with smoke-free products that—while not risk-free—are a better alternative than cigarette smoking.

It’s the biggest shift in our history. And it’s the right one for our consumers, our company, our shareholders, and society.

Led by science and innovation, and with the right regulatory encouragement and support from civil society, we can achieve our vision of a smoke-free future, faster.

“PMI today is an entirely different company to the one I joined,” said Jacek Olczak, CEO of PMI. “Our products, people, and purpose have evolved.”

10 facts about Philip Morris International

Unless otherwise stated, figures are as of December 31, 2023

Employees

Facilities

R&D

Markets

Smoke-free markets

Production

Consumers

Brands

Revenue

Shipment volume

 

It’s time to make smoking history

Voiceover: Jacek Olczak, CEO, Philip Morris International

This company wants to change the world.

If we can get there this is going to be really phenomenal.

Fast-paced music starts

Words on screen read: That’s why at Philip Morris International, we’ve committed to deliver a smoke-free future.

Voiceover: Stefano Volpetti, President, Smoke-Free Inhaled Products & Chief Consumer Officer, PMI.

This company has had the courage, the vision and leadership to establish a new direction.

Voiceover: Bin Li, Chief Product Officer, PMI

It's very difficult for a company to sign up for a big transformation

like this.

Words on screen read: Our ambition? To move away from cigarettes.

Voiceover: Stacey Kennedy, President Americas Region and CEO of PMI’s U.S. business:

We are building our company's future around better alternatives to smoking .

Voiceover: Michael Voegele, Chief Digital and Information Officer, PMI:

I think it's a unique challenge being part of a team that revolutionizes the industry

Words on screen read: Since 2008, we’ve invested over 12.5 billion dollars in scientific substantiated smoke-free products.

Moira Gilchrist, Chief Communications Officer, speaks:

So , we've become a company that's centered on bringing better options to people.

Voiceover: Jacek Olczak, CEO, Philip Morris International

In just 10 years, we could be saying to people: “Remember when people smoked?”

 

Words on screen read: By 2030, we aim to have more than two-thirds

of our net revenue come from smoke-free business.

We were at 38 percent (as of September 30, 2024).

Source: PMI Q 3 Results 2024

Voiceover: Moira Gilchrist, Chief Communications Officer: The facts are out there, and they’re clearly verified and verifiable.

Voiceover: Lars Dahlgren, President, Smoke-Free Oral Products and CEO, Swedish Match:

I've been impressed with the boldness of PMI articulating that the future is smoke free products.

Words on screen read: Currently our smoke-free products are available in 9 2 markets

Source: PMI Q 3 Results 2024

Voiceover: Dr Badrul Chowdhury, Chief Life Sciences Officer, Smoke-Free Products:

You actually have a product where the hundred or so chemicals which are known to be harmful are reduced or eliminated. That's the scientific breakthrough.

Voiceover: Dr Moira Gilchrist, Chief Communications Officer, PMI:

This is transforming the entire industry.

Voiceover: Jacek Olczak, CEO, Philip Morris International:

The evidence is clear. Smoke-free alternatives can accelerate the end of smoking.

The world has to move now to help smokers to move to the better alternative.

Words on screen read: 30.8 million adults globally are using our leading heated tobacco product, of which 2 2.1 million have switched completely and stopped smoking.

Approximate numbers as of June 30, 2024. Source: PMI Q2 Results 2024.

Voiceover: Jacek Olczak, CEO, Philip Morris International:

It's time to make smoking history.

Philip Morris International logo is seen on screen.

Delivering a smoke-free future

People walking in an office

Delivering a smoke-free future

How long will PMI be in the cigarette business?
2 min read Read more

Our views and standards

PMI Operations Center in Lausanne, Switzerland

Our views and standards

It is critical that PMI's employees and third-party suppliers and partners we work with respect our views and standards in the pursuit of our goal.
Read more

Inclusion and diversity

It is crucial to our transformation that we attract and retain a diverse community of innovators who can help deliver our smoke-free vision.