Heated tobacco
products
As we transform for good, it is our ambition to replace cigarettes with the smoke-free products we’re developing and selling.
Heated tobacco products heat real tobacco instead of burning it. This is an important difference between these smoke-free products and cigarettes.
Because they don't burn the tobacco, these products are smoke-free—producing a nicotine-containing aerosol that is fundamentally different from cigarette smoke.
Importantly, these products are not risk-free and provide nicotine, which is addictive, but our science shows they are a better choice for adults than continuing to smoke cigarettes.
IQOS ILUMA
- Use induction to heat tobacco—without burning it—releasing nicotine-containing vapor
- Emits on average 95 percent lower levels of harmful chemicals compared with cigarettes 1
- Bladeless SMARTCORE INDUCTION SYSTEM™ heats tobacco from within the TEREA SMARTCORE STICKS™—heated tobacco units designed to be used only with IQOS ILUMA
- No tobacco residue and no need to clean
- Our most advanced heated tobacco device yet, thanks to the improved draw, stick-by-stick taste consistency, and its intuitive design
1 Average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). Importantly, this does not necessarily equal a 95 percent reduction in risk, and IQOS ILUMA is not risk-free.
IQOS ILUMA PRIME
PMI’s latest ILUMA device provides two consecutive uses without recharging the holder.
IQOS ILUMA
Our original ILUMA product provides two consecutive uses without any holder recharging.
IQOS ILUMA ONE
Practical, all-in-one design delivers 20 consecutive uses per charge.
IQOS ORIGINALS
- Time-tested HEATCONTROL™ TECHNOLOGY heats tobacco with a blade from inside the tobacco stick
- Heats tobacco without burning it
- No fire, ash, or smoke
- Nicotine-containing vapor emits on average 95 percent lower levels of harmful chemicals compared with cigarettes 2
- IQOS ORIGINALS uses specially designed HEETS tobacco sticks made of high-quality tobacco blend for cigarette-like satisfaction
2 Average reductions in levels of a broad range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette (3R4F). It does not necessarily equal a 95 percent reduction in risk. This product is not risk-free.
IQOS ORIGINALS DUO
Device provides two consecutive uses.
IQOS ORIGINALS ONE
Practical, all-in-one design delivers three consecutive uses.
BONDS BY IQOS
- The latest addition to PMI’s smoke-free product portfolio
- More affordable product, using bladeless-heating technology
- Resistive external heating, with no blade, via the ROUNDHEAT TOBACCO SYSTEM™
- Heats tobacco without burning it, producing no fire, ash, or smoke
- Emits on average 95 percent lower levels of harmful chemicals compared to cigarettes 3
- Designed to be used only with BLENDS tobacco sticks to deliver a variety of tobacco tastes
3 “95 percent less” represents the average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette. It does not necessarily equal a 95 percent reduction in risk. BONDS BY IQOS is not risk-free.
Compact, easy-to-use, and affordable bladeless-heating product.
lil SOLID Ez, introduced by IQOS*
- All-in-one tobacco heating device introduced by IQOS that heats tobacco from the inside with a ceramic pin for a consistent tobacco experience
- Generates nicotine-containing aerosol through resistive external heating
- No fire, ash, or smoke
- Emits on average around 95 percent lower levels of harmful chemicals compared to cigarettes 4
- Allows three consecutive uses
- Full charge can enable the use of approximately 25 Fiit tobacco sticks, designed to be used only with Iil SOLID Ez
4 Average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette. It does not necessarily equal a 95 percent reduction in risk. lil SOLID Ez is not risk-free.
Evenly heats tobacco, providing three consecutive uses.
lil HYBRID, introduced by IQOS*
- HYBRID technology heats tobacco and liquid all at once for a combined experience
- Emits, on average, around 95 percent lower levels of harmful chemicals compared to cigarettes 5
- Heated tobacco sticks MiiX and liquid cartridges give a rich taste experience with enhanced aerosol
- No fire, ash, or smoke—regular cleaning is not required
- Simple to use smoke-free product with the digital screen that features key information at a glance: puff count, battery, and liquid levels
5 Average reductions in levels of a range of harmful chemicals (excluding nicotine) compared to the smoke of a reference cigarette. lil HYBRID is not risk-free.
Heated tobacco and liquid flavors combined in a single device.
*As per the global collaboration agreement between PMI & KT&G, first announced in January 2020—PMI will distribute, outside of Korea, a variety of heated tobacco systems from the KT&G portfolio. After three years of successful collaboration, PMI announced arrangements to extend and deepen the collaboration with KT&G in January 2023. The agreements provide long-term exclusive rights for PMI to commercialize KT&G’s innovative smoke-free products outside of South Korea. The trademark license agreement covers fifteen years, to January 29, 2038, with performance-review cycles and associated commitments, based on volume, to be confirmed for each three-year period, to allow flexibility for evolving market conditions.
